This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.
-
Is Your Website Healthy? Increase Its Organic Intake & Watch It Grow!
Whether you’ve noticed it or not, all website owners are in the parenthood business. Our websites are our babies; despite how frustrating they can seem, how stressed they make us, and how much of our money and time they require, we love them anyway. And, of course, we want them …
Continue Reading >> -
5 for Friday – G+ On Your Phone, Teens On Facebook, & Tips For Powerful Images
1) CNBC: This 17-Year-Old Website Devastated By Google’s Panda Update – Search Engine Roundtable Once upon a time, there was a woman named Linda Stadley. Her recipes brought so much joy to her and those around her that she generously decided to share them with the Internet. So she created …
Continue Reading >> -
Our Influence Grows!
As Summer starts, the SI team continues to grow. This month, we welcome three new faces to Search Influence! Caroline VanDyke – Junior Internet Marketing Associate Originally from Newport Beach, CA, Caroline came to Tulane University to study Political Science and International Development (and eat her way through NOLA). Before …
Continue Reading >> -
Has Panda 4.0 Got You Down?
Now that we are 4 weeks post-Panda 4.0, there is a decent amount of data to sift through and determine if a website got caught in the Panda filter. Panda is supposed to provide consumers with search results that are helpful to their needs. This means websites that have some …
Continue Reading >> -
5 for Friday – Twitter and Facebook Duke it Out, Social Signals’ Effect on SEO, and the Power of Nofollow Links
1. Mobile Site Call Conversions Now Available in AdWords – PPC Hero It’s finally here! Adwords now tracks click-to-call conversions on mobile devices. This can easily be added to a specific landing page with a little bit of coding. This feature will allow you to track calls through the same …
Continue Reading >> -
Yelp Adds Videos — But Not Necessarily For Reviews
A couple of weeks ago, Yelp leaked to Business Insider that they will soon allow users to add 3-12 second videos to their reviews. When I initially heard this, I was thrilled, because I have been waiting for this feature for some time now. However, when I learned that these …
Continue Reading >> -
The Mullet Model: Why Your Business Should Be On Thumbtack
Thumbtack is making life a whole lot easier for consumers and for businesses. Unlike Yelp and Angie’s List, Thumbtack has found a way to connect businesses and their potential customers in order for them to make a deal. With their most recent round of funding, the tech company will have …
Continue Reading >> -
5 for Friday – Google Changes Its Logo, Apple Buys Beats, Internet Trends Report and More!
1.Google Made the Slightest Change to Its Logo and Users Still Noticed – Mashable Google changed its logo and chances are, you probably didn’t even notice. The nerds did, though. Here’s a GIF of the logo, before and after. 2.Apple Confirms It Will Buy Beats for $3 Billion – Mashable Apple confirmed …
Continue Reading >> -
#HowTo: An Overview of Using Vine for Brands and Businesses
Facebook, Twitter, Google+, YouTube, the list goes on… Everyone knows keeping up with the current trends is important when it comes to marketing your business, especially on social media. It seems like each year there is a new social media craze that everyone is using, and it sometimes gets difficult …
Continue Reading >> -
April Showers Bring May Influencers!
Search Influence continues to grow! This month, we are happy to welcome seven new faces to our team. Breanna Gussoni (Part-Time Administrative & Accounting Assistant): Breanna was born and raised in New Orleans. She is currently attending Herzing University where she is pursuing a B.S. in Accounting. This is Breanna’s …
Continue Reading >>