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5 Medical Professionals Who Use Twitter Effectively and What You Can Learn from Them
With 319 million people on Twitter and 100 million daily users, it’s clear that this social media platform offers huge potential for growing a medical practice. For doctors striving to attract more patients, 42% of individuals viewing health information on social media look at consumer reviews to guide their medical decision-making. …
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Meet Amy Cannon, Our Hardest Working Woman in New Orleans Contest Winner!
In celebration of International Women’s Day on March 8, 2017, and in the spirit of last month March being Women’s History Month, Search Influence held a contest to honor the hardest working woman in New Orleans. Local businesses and individuals were encouraged to nominate a woman who either owns her …
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Lost about LinkedIn? Here Are 7 Tips for Legal Professionals
LinkedIn was used by 467 million users in 2016. A simple search in LinkedIn showed 384,071 lawyers. Not only are these numbers worth giving LinkedIn some notice, but the B2B and B2C client acquisitions are increasing at rates over 100% each year as well. There is no longer a reason …
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We Are MAD About These Two New Influencers
Search Influence is kicking off March Madness with two new Influencers on our team. We are excited to welcome Alula Amare and Liesbeth Vigil! Alula Amare – Sales Assistant Alula was born and raised in Kenner, bruh. He went to NYU and majored in Marketing and Creative Writing. Although he loved …
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Fake News, Audience Targeting, and the Death of the 4th Estate
Content marketing. Political marketing. Fake news. Content amplification. These are all instruments in providing pertinent information to audiences who will become newly inspired and be provided with valuable takeaways. What happens when you elevate content? Your audiences increase, consumption rises, and you essentially engage and “steal” influencers. Here are 3 …
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What You Can’t Do On LinkedIn: Hacking LinkedIn and Getting Results
Hypertargeting. Automated bid management. Ad scheduling. We take for granted these social media advertising features available on platforms like Facebook. But, what do you do when these “advantages” are not available on other sites, like LinkedIn? Here at Search Influence, we decided to design some experiments to see if we …
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Up Your Social Media Game With This Handy Reference Guide: The When, How, and Where of Social Posting
Another year, another seemingly endless parade of social media posts gone by. If you haven’t jumped on the social marketing bandwagon yet, 2017 is the year to begin because things are continuing to go up and up. Here are some highlights. 79% of Online Adults Use Facebook The Pew Research …
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Want to Grow Your Medical Practice? Here’s 4 Ways Facebook Ads Can Help
The world is filled with many ways to advertise a product or service. Simply hoping that your message makes its way to the perfect target audience certainly isn’t the best practice to ensure that your medical advertising efforts are a success. For medical professionals, it may be particularly tricky to …
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The Ultimate Guide on How to Get Facebook Reviews
There’s no introduction needed for Facebook—it’s one of the top social media platforms, and with over 1.79 billion users online, it’s hard to ignore when it comes to online marketing for your business. You have to encourage customers to not only like your page but also leave a positive review. It’ll help …
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Two Days of Local Brilliance at LocalU Advanced and MozCon Local Conference Today
Next month, a two-day event filled with local search marketing goodness is coming to Seattle: LocalU Advanced on Monday, February 27th, and MozCon Local on Tuesday, February 28th. Online marketing experts from across the country will drop serious knowledge featuring tips and tricks to build your SEO success maximizing local …
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