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Internet Marketing Blog Posts by Search Influence Alumni 
Search Influence Alumni has moved on to other opportunities. -
What’s Wrong With Facebook Cover Photo Reach?
Facebook announced a new version of News Feed way back in March 2013 and emphasized that decreasing clutter and increasing images were the company’s top priorities. Months later, some of the highly touted features have still not rolled out to all site users. However, one change was made almost immediately: …
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What I’ve Learned in a Year of SEO
The year 2012 was a big milestone for me with many life changing events. I got married, moved across the country from Arizona to Louisiana, and I started a new job at Search Influence. Over the past year I have learned many things about New Orleans, life, marriage and the …
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Remember that Google Update?
As all you SEO-ers know, at the end of May 2013, Google released a significant update to the ranking algorithm. Many businesses saw a complete shift in their rankings. Google stated the update was an attempt to minimize multiple listings for one website and give preference to bigger brand presence. …
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Anatomy of a Great Business Tweet
On Twitter, you only get 140 characters to make an impression. With so little room to spare, how do you come up with tweets that engage your followers, get retweeted, and generally contribute in a positive way to your social marketing efforts? While there’s no one right way to compose …
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Pinterest announces “promoted pins”
Yesterday, Pinterest’s CEO Ben Silbermann announced on the company blog their first move toward running ads on the social bookmarking platform. Pinterest will be “promoting” select pins, and the ads will start appearing in the coming weeks in the search results and category feeds. Currently no businesses are paying for …
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Why Google Should Be Your Priority
You already know why Google is king of the Internet, but you may still be hung up on those significantly lower search traffic numbers from Yahoo and Bing. As I find myself saying on a fairly frequent basis, while it is certainly imperative to monitor your performance on other search …
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Seeking PPC Talent! Take Your Career to the Next Level at Search Influence.
Since our start in 2007, Search Influence has grown to be the largest online marketing firm on the Gulf Coast and the third largest advertising agency in New Orleans. As the most qualified Google AdWords company in Louisiana, we’ve had the opportunity to bring aboard some of the best talent …
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Rising Tide VIII: A Conference on the Future of New Orleans
Since its inception eight years ago, Rising Tide has been one of the most exciting efforts to rally bloggers and new media experts around the cause of preserving and promoting the great city of New Orleans. With investigative journalism website The Lens as a sponsor and a roster of former …
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Team Building With the Development Department
On the night of Monday, September 9th, the Search Influence Development Department had what turned out to be a truly exhilarating team-building experience. It helped us learn to work better together as a group and, through its recounting here, can hopefully help readers and colleagues get to know their fellow …
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Making a Hobby into a Business
A hobby game store, or as many call it the Friendly Local Gaming Store (FLGS) represents a kind of niche business that by its nature needs to be brick and mortar. Part retail hodgepodge, part gathering space, the FLGS must live up to all parts of its name. This applies to …
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