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Internet Marketing Blog Posts by Search Influence Alumni 
Search Influence Alumni has moved on to other opportunities. -
Confusion Is Next Part 4
Confusion Is Next: A 4-part Look at Music SEO In A New Era Of The Music Industry Part 4 – Same As It Ever Was? There is much already written about how and why we use schema and microformats for SEO purposes, but most discussions of this practice tend to …
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Confusion Is Next Part 3
Confusion Is Next: A 4-part Look at Music SEO In A New Era Of The Music Industry Part 3 – Into The Blue Again Entities like Youtube, Spotify, Pandora, Soundcloud and Last.fm, alongside the usual social dispersal mechanics of Facebook and Twitter, have certainly made it easier for people to …
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Confusion Is Next Part 2
Confusion Is Next: A 4-part Look at Music SEO In A New Era Of The Music Industry Part 2 – How Do I Work This? What is interesting about music SEO as a concept is that the focus isn’t really on steering traffic to a musician’s website in the same …
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Confusion Is Next Part 1
Confusion Is Next: A 4-part Look at Music SEO In A New Era of The Music Industry Part 1 – Well, How Did We Get Here? It’s hard to even discuss the impact of the Internet on the music industry in 2013 without feeling like that annoying guy in a …
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The Best Things in Life are Free
In today’s ad-heavy world with million-dollar Super Bowl spots and thousand-dollar billboards, it’s easy to forget that some of the best advertising can be pretty inexpensive–like everyone’s favorite vehicle: social media! Recently, we strategized and implemented a sweepstakes giveaway for one of our local clients that was mainly held through …
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The Changing Face of Studios
Summer is definitely the season for block busters. But that seems to be the majority of what we get from Hollywood now. When even comedies need over-the-top special effects–shows like the This is the End or World’s End–things start feeling odd. Hollywood’s profits have been dropping steadily as the ubiquity …
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Responsive Design: An Introduction
Responsive Design–What’s the fuss about? You hear the phrase “responsive design” but still don’t get it or why you should be paying for it? Allow me to explain it without all of the technical details. Making mobile versions of your website is common these days, but the implementation can make …
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Find Out ‘What’s News’ in Miami, July 11-13
It’s that time of the year again, when media gurus convene for the annual AAN (Association of Alternative Newsmedia) convention, which is set to take over the Miami scene July 11th-13th. The 3-day convention is jammed packed with speakers discussing the latest in media and news technology, including our very …
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Penguin 2.0 May Not Be Done Just Yet
We’ve been watching Penguin 2.0 and its effects, and as a team we have noticed some fluctuating data that suggests the algorithm has not quite settled in yet. In another blog post, I put it out there that rankings are not everything, and they are not the primary measure of …
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4 Ways to Build Your Local Presence
Hometown support can keep your small business going through difficult times, and can be beneficial to your community. The people who live in your town aren’t just friends and neighbors; they’re also your customers—or they should be. If the locals in your city don’t know your business exists, it’s time …
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