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Internet Marketing Blog Posts by Search Influence Alumni 
Search Influence Alumni has moved on to other opportunities. -
Facebook User Vote Ends, Facebook Eliminates Voting
Last week, Facebook gave its users the ability to vote on a proposed set of changes to the site’s governance and privacy policy. The proposed changes specifically dealt with the sharing of your data with affiliates (specifically Instagram), how and what users can message you on the site, privacy and …
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Read This! — December 2012
Every month, our Read This! series brings you the best in practical web marketing and online presence-building pieces from across the net. Read on for this month’s selection: • Forget Linkbuilding, Do A Groupon — Local SEO Guide The Groupon system can have its headaches for the vendor when improperly-applied, but there’s …
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5 for Friday — Links, Stories & Posts for Your Weekend
• 7 Fun Ways to Inject Holiday Spirit into Your Social Media Campaign – Search Engine Journal It’s official: the holiday season is here. Get your social media in the spirit! Incorporating the holidays into your company’s online presence can create many business opportunities. During the holidays, people are spending more …
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Google is Flip-Flopping on Practitioner and Practice Listing Quality Guidelines
Back in June, Linda Buquet posted a great piece detailing Google’s new policy on practice and practitioner listings. In that piece, there was a direct email response from Google stating that “…at the moment we do not remove or merge individual practitioners.” Now it seems that there is a split …
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SI Social: Hitman Social Media Game Shows How To Do It Wrong
Social media is a fairly new medium, so it’s no surprise that people gaffe from time to time when they try to execute it right. Of course, there’s a varying degree of severity between “Whoops, I posted the wrong link!” to “Oh my, I’ve done something so bad that I …
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New Orleans T-Shirts & More: Two Local Businesses Lure Culture Bearers with Loyalty Marketing
I am a New Orleans t-shirt and jeans kind of person, and our eclectic “come as you are” culture certainly lends itself to dressing comfortably while slurping oysters, swigging Abita beer, or bobbing your head to the stylings of Kermit Ruffins or the Hot 8 Brass Band. Two (of many) …
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5 for Friday — Links, Stories, & Posts for Your Weekend
• What next for SEO? Five search trends for 2013 — The Drum There were some big changes in the search marketing landscape in 2012, and you’re likely to read all about them in an endless stream of “year in review” posts over the next month. This article focuses on forecasting …
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Medium: Twitter’s Founder Develops WYSIWYG Blogging
As an avid Tweeter, I’ve been excited about the launch of Medium since I first learned about the new site this summer. The promise of a service that bridges the gap between the 140 characters I already love and a more traditional blogging platform is one that excites both my …
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Did Social Fall Flat on Black Friday and Cyber Monday?
The weekend after Thanksgiving was one of the most aggressive marketing blitzes in recent memory. News reports had three shopping holidays to choose from: the venerable Black Friday, which started around 1961 but didn’t gain the influence it now has until as late as 2005; Small Business Saturday, a American …
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Google’s Augmented Reality Game ‘Ingress’ May Be the Path to New Business Opportunities
Being a gamer myself, I think seeing video games developing new uses is pretty nifty. We’ve all been exposed to the concept gamification by now — most people don’t call it that, but sites like Foursquare and Yelp! have relied upon the tactic to make their services a lot like …
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