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Internet Marketing Blog Posts by Search Influence Alumni 
Search Influence Alumni has moved on to other opportunities. -
SI Social: How the iPhone 5 Could Change the Social Media Landscape
Oh, Apple. You and your sexy marketing campaigns. You know that we love all that sleekness, those stark white backgrounds. And do I need a new phone? Nope; my iPhone 4 still works just fine (albeit a little slower than it did when I bought it a year and …
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Hurricane Isaac & Social Media: Not Just For Memes & Self Portraits
What were we to do? Hurricane Isaac is raging outside our doors, winds ripping down the street at 100 miles an hour, suddenly our power dies and our city goes dark. New Orleanians are trapped inside our homes without a way to connect to the outside world. At this point …
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Having Your Cake and Eating It Too: A Step-by-Step Guide To Scheduling Updates In Facebook
A few weeks ago I wrote a blog post about how I had found the new Facebook scheduling tool improved EdgeRank for pages. The blog analyzed the significant gains we’ve seen in clients’ reach and interaction since we began using the tool rather than scheduling posts through HootSuite. It seems …
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Will Scott Speaks on Google Places and Maps Optimization at Pubcon 2012
Your Google Place page and Maps location are flagship representations of your business, and often the first information potential customers will see. Our CEO Will Scott will contribute to a panel on optimizing these crucial pages at Pubcon 2012, and you can get a preview of the action below! Will …
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5 For Friday – Links, Stories, & Posts For Your Weekend
I’ve actually been working at Search Influence for almost 3 years now and in that time I have never done a Five for Friday. Supposedly they should be about search engine optimization “news stories, blogs and recommendations from across the web!” So I recalled anything I read this week that …
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Out of Site, Out of Mind? The Benefits of Remarketing Campaigns
In advertising, the Rule of Seven states that a potential consumer must see or hear your ad at least seven times before taking action and actually purchasing your product. While this rule is not set in stone, it establishes that you cannot simply engage your target market a single time …
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Write it Like You Own It: Defining Online Content Authority
As a writer, one of the first and most integral choices you have to make before you put one single word onto the page is disarmingly simple, and yet deceivingly complex: what authority, if any, do I have? The answer to this one simple question will define the tone of …
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Twitter Medium Launch: The Next Big Social Network?
Last Tuesday, Twitter founders, Evan Williams and Biz Stone of Obvious Co., unveiled a new web platform, Medium, a publishing tool where people can submit photos and text. But this ambitious new publishing tool is still a bit of mystery. Medium is still in its preview stage, and it’s unclear …
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How To Set Up WordPress Social Metadata
We couldn’t be prouder to announce that our own Doug Thomas’s video has won the SEOMoz Youtube Contest! Social metadata, the hidden content that displays your content in a correct and attractive way on social media sites, is one of the most overlooked aspects of posting a blog or article, …
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5 For Friday – Links, Stories, & Posts For Your Weekend
We’re back with another 5 for Friday, a collection of the freshest and tastiest SEO news stories, blogs and recommendations from across the web! Brace Yourself: The Next Penguin Update Will Be Big — SEO Round Table Matt Cutts didn’t just hint at the Search Engine Strategies San Francisco conference, …
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