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Internet Marketing Blog Posts by Search Influence Alumni 
Search Influence Alumni has moved on to other opportunities. -
When Keeping It Relevant Goes Wrong
Guide to how small businesses and new advertisers can stop wasting money on Google AdWords by a Google AdWords Certified Professional.
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Will Scott at Search Starts Here 2012 Local Search Association Conference — Recap
SI CEO Will Scott recently led a discussion panel at Search Starts Here, the 2012 Local Search Association Conference. This stellar writeup goes over some of his main points and provides a handy bulleted list of key takeaways at the end. You can also check out another writeup on Local …
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Google Adwords Certification: The Breakdown
Getting Google Adwords Certified can be an invaluable update to your resume. Why? With this professional SEO accreditation, you’re making sure you’re doing everything you can to increase your worth to your clients or company. Whether you are planning to start a paid search campaign for your business or if …
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Mediabistro & Twitter Marketing — SI Shoutout
Our CEO Will Scott gets a quick shoutout in a Mediabistro article on Twitter article marketingCheck it out!
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5 Most Memorable Marketing Fails
Over the years, I’ve seen many companies going into damage control for missteps that they took in pushing their message. To learn from the mistakes of others, I’ve compiled a few of the most memorable marketing fails. These companies tried to do something unique or different to increase their brand …
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Tips and Tricks to Become a Ferocious Facebook Fireball
The end of February brought another successful and informative Search Marketing Expo West, where yours truly triumphantly (and successfully, if I may brag) returned to present on another mobile panel. The presentation was so nice, I was named twice. Enough about that, as this post isn’t about me (sad, right?). …
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Will Scott & BtoB on Local Search
Search Influence CEO Will Scott has a chat with our friends at BtoB featured today, covering a variety of local search topics. Check it out right here!
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5 for Fridays — Links, Stories, & Posts for Your Weekend
12 Most Valuable Personality Traits of Top SEO Consultants — 12 Most This article is an oldie, but a goodie on the 12 best qualifications for a top SEO consultant. Sure you are driven, intelligent and articulate, but if you do not feel that you combine your technical, artistic, and analytical sides, …
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Kony 2012: Viral Marketing & Media for Social Change
If you haven’t heard of Kony 2012, chances are that you’ve been living under a rock – a rock without Wi-Fi – for the last month. Created by the non-profit organization Invisible Children, the 30-minute documentary about Joseph Kony, an African warlord, became an almost-instant viral video after its debut …
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Read This! — April 2012
As always, our Read This! feature profiles stories and how-to’s you can’t afford to miss for your business, offering direct and practical advice for competing online. Check out this month’s offerings after the jump! The Twitter Guide for Small Business With the advent of its small business ad products, Twitter …
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