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Internet Marketing Blog Posts by Search Influence Alumni 
Search Influence Alumni has moved on to other opportunities. -
Top 10 for the Weekend- July 30
We’re back with this week’s latest thrilling installment of Top 10 for the Weekend! What do we have in store this week? Google Testing New, More Integrated Local Search SERPs Looks like Google is busy experimenting with some new layouts to their main SERPs. Blumenthal’s shares the findings of Linda …
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Should I renew my yellow pages ad?
Last week I was asked by one of my client’s about her yellow pages ad which was up for renewal. Hmmm … my response was half-hearted and I waffled a little. Yes, the yellow pages industry is dying, some would argue it’s dead. But a part of me hesitates at …
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SEO Optimization Tips for the Yahoo-Bing Merge
While Google has reigned supreme when it comes to optimization, now may be the time to reassess your Bing strategy. As we mentioned in an earlier post, Yahoo anticipates that their organic search results will be fully powered by Microsoft sometime in August or September. However, Yahoo has already begun …
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Fall 2010 Yahoo Will Show Bing Organic Results
Last week, Yahoo sent out emails explaining how the merger with MSN/Bing would effect paid search advertiser. The most interesting piece of information the email provided was about the transition to Bing search algorithm in early Fall. Organic Search Transition To date, we’ve focused most of our communications to you …
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Top 10 for the Weekend – July 16, 2010
We’re back with another installment of our “Top 10 for the Weekend” for you to pass your time! What do we have in store this week? Read on to find out! Translating Your Pricing Model To Legal Agreement Check out this short interview with Will Scott, President of Search Influence, …
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White, Gray, and Black Hats of SEO
A search engine marketer explains white, black,and gray hat SEO tactics.
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Yahoo! is an Entertainment News Site…Wha?
Yahoo Fails At Search, Tries Its Hand At Being A “Pretty Woman” It is a sad day when search engines are reduced to stalking celebrities to keep themselves relevant. That is the thought I had when I saw the latest Yahoo TV commercial. Since their merger with Microsoft was announced, …
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Google Me: The Newest Social Networking Platform
It seems like every other blog post I write has something to do with Google’s latest attempt to takeover the information superhighway. I guess it’s a testament to their ability to always evolve and never stagnate. The latest news from the Internet gossip train is here and it’s a pretty …
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Facebook Local Search: Facebook Declares War on Google’s Empire
Is Facebook the next evolution of Local Search? We all knew it was a matter of time before Facebook started expanding into web search and they’ve finally done it by unveiling their own Facebook local search option: Open Graph search engine. What is Open Graph, you might ask, here’s what Facebook …
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Link Building Strategies Compared to Body Building Strategies: Strangely Similar
One of the most important and oft-overlooked aspect of SEO is link building. Link building strategies are one of the simplest concepts, but most make it more difficult than it needs to be. For instance, Sage Lewis defines link building as, “The integration of useful elements into a whole Web …
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