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Mobile Marketing No Longer Means Slapping Your Ad on a Bus
Imagine you just pulled into the mall parking lot with your three antsy children who are complaining that they are hungry, need to go to the potty and want to go to the Disney Store… Amidst all of the chaos of getting them out of the mini van and making …
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Pace Yourself. Online Marketing Messages: When Less is More.
“Everything in Moderation,” the saying goes. This can be attributed to everything and anything, almost. It’s important to acknowledge this, especially with such easy and immediate access to your audience. The only thing that comes to mind that this would not apply to in online marketing is link building and …
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For the Rookie Jet-Setter: 10 Tips to NOT Being Late for an Early Morning Work Flight
(… and some things to know if this does happen to you) Imagine you are a new hire for a company. Your boss schedules your first work day-trip for an important meeting with a client – and even better – it is to New York City (oh…and you have never …
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Twitter SPAM can get you BANNED!
No one likes SPAM! I’m not talking about the canned meat product. I happen to like the stuff myself. It reminds me of camping when I was a kid. What I am talking about is that which clogs our inboxes, dilutes and degrades the integrity and usefulness of … well, …
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Buying Yelp Reviews Is BAD for Business
Yelp is intended as a review site where users can write and read reviews for local businesses to help make informed buying decisions. It’s a powerful tool in that users trust the real opinions and feedback from their friends and neighbors. Yelp’s user-driven reviews allow everyone to add in their …
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How much does SEO cost?
In this business, just like any business really, one of the greatest compliments we can receive is a referral. We love referrals and we were delighted when one of our clients referred a fellow colleague over to us. The potential new client had a practice in a very competitive and …
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New Website Allows You to Directly See the Effect of Your Donations
There are a ton of reputable charities out there and donating to anyone of them is admirable, but many of these organizations have no way of showing you the effect that your donation has had on the life of its recipient. SeeYourImpact is a network that enables visitors to make …
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Break Out of the Local Linking Same Old Same Old
It has come to my realization that I am in a rut. An external linking rut. Well, I knew I needed to revisit linking strategies … it’s one of those things that I never sat down to research and really dig into because I have procrastinated incredibly well, but the …
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You Can Buy Brand Love on Twitter?
Social media marketer realizes buying followers on Twitter is a waste of money and time – sexy Russian spambots never buy-in the marketing pitches.
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15 Great Ways to Fail at Increasing Website Traffic
We all know that one of the fundamental goals in designing a website is to provide information. Without an audience you might as well be a tree falling when no one’s around. So, how do you get an audience? As research shows the best way to get the best traffic …
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