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Internet Marketing Blog Posts by Will Scott 
Will Scott has been working online since 1994. From a time when most people hadn't even heard of the internet, Will was putting it to work for business. As a former Vice-President of Local Matters a decade ago Will Scott was at the forefront of Online Directories. From Directories to Small Businesses to White Label services for Directories, Will has been getting top of page rankings for clients since the turn of the century. Search Influence, Will Scott's current initiative is a scalable production house for Search Engine Optimization, Local SEO and Social Media for small and midsize businesses. Whether direct or through their white-label partners, Search Influence compete successfully and profitably online. Nothing gives Scott more joy than watching his team members grow into top-notch online marketers.
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Foursquare Advertiser Survey
Search Influence is proud to be taking part in the first ever Foursquare Advertiser Survey with 3 other companies focused on local search and social media. Over the next 2 weeks, leading up to SMX Advanced, we will be polling businesses using Foursquares promotions tools to get the word out …
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Will Scott Interview on Search Engine Journal
A quick thanks and a link, for your information, to an interview Mat Siltala did with me on Search Engine Journal. Mat and I often speak about search, local, social media and his favoriteviral marketing. I appreciate the opportunity for the exchange of ideas and am always happy to spend …
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Yelp Review Filter Explained (How do I spam that?)
I was looking for more contact info for Luther Lowe and noticed his tweet about a blog post explaining Yelp’s Review Filter. Luther does a good job of explaining the Yelp Review Filter and Yelp has commissioned a video which tries to explain it in a friendly way. The review …
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DANGER! Your Google Business Listing Is at Risk
You need to watch out! I was just reading the Google Lat Long Blog and they’re telling people to edit YOUR Google business listing. This is really, really, bad. Look at this picture. I didn’t want to steal the image from the Google blog post so I made my own …
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Rise Before Dawn, Make Family Rich
No one who can rise before dawn 360 days a year fails to make his family rich. Quoted from Malcolm Gladwells “Outliers: The Story of Success” in the Freakonomics Blog Related: When the sun comes up, you better start running
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Google “My Social Circle” Invading The SERPs
Google Buzz with its “Connected Sites”option is deeper, and perhaps more insidious, than we thought. It appears, that in addition to insinuating itself into Gmail, Gchat and Google’s mobile services, through Google My Social Circle Google Buzz is picking up information from sites listed in your Google Profile and including …
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NASMM (Senior Movers) Conference Las Vegas 2010 – Presentations
Below are the slides from my presentations to the National Association of Senior Move Managers last weekend. This is my second year talking to the Senior Movers and they’re a great, very appreciative crowd. This year, I spent about 3 hours after the presentation doing review / recommendation sessions with …
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For Plastic Surgery Marketing, Content Really is King
As anyone who knows me, or one of our team, or even who has read this blog a few times knows, we do a fair amount of work in online Plastic Surgery Marketing. As with any business we have some customers who just go along – who are happy to …
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Triumph of the WhoDat Nation, The Saints & New Orleans
Who dat? Who dat? Who dat say dey gonna beat dem saints? The above is my best approximation of the phonetic for the entire “Who Dat” chant. Who Dat, used to be a very personal, private New Orleans thing. I was in New York a few weeks ago visiting my …
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Benchmarks for Plastic Surgery Marketing Online December 2009
Plastic Surgery Internet References Benchmark for December Shows Overall Decline of Less Than 17% from Spring – The Busiest Season of The Year We work with a number of plastic surgeons and have the opportunity to really get a sense for their zeitgeist. Right now many of them are feeling …
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