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Industry Insights
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5 for Friday — Links, Stories & Posts For Your Weekend
• Google FINALLY Admits That GWO Could F*** Up Your Rankings — Graywolf’s SEO Blog Michael Gray complains about then explains a way to fix SEO problems caused by the Google Web Optimizer’s A/B test suite. Apparently some sites have had their rankings negatively affected by GWO, despite assurances from Google that the …
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Pubcon New Orleans 2013 is Just in Time For Jazz Fest!
Here at Search Influence, we’re excited to hear that Pubcon is coming back to New Orleans! In September, Pubcon announced that they will be coming to New Orleans for their spring 2013 conference (they must have heard about all the exciting stuff happening at the SI offices). Dubbed “Pubcon New …
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Read This! — December 2012
Every month, our Read This! series brings you the best in practical web marketing and online presence-building pieces from across the net. Read on for this month’s selection: • Forget Linkbuilding, Do A Groupon — Local SEO Guide The Groupon system can have its headaches for the vendor when improperly-applied, but there’s …
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Google is Flip-Flopping on Practitioner and Practice Listing Quality Guidelines
Back in June, Linda Buquet posted a great piece detailing Google’s new policy on practice and practitioner listings. In that piece, there was a direct email response from Google stating that “…at the moment we do not remove or merge individual practitioners.” Now it seems that there is a split …
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5 for Friday — Links, Stories, & Posts for Your Weekend
• What next for SEO? Five search trends for 2013 — The Drum There were some big changes in the search marketing landscape in 2012, and you’re likely to read all about them in an endless stream of “year in review” posts over the next month. This article focuses on forecasting …
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Google’s Augmented Reality Game ‘Ingress’ May Be the Path to New Business Opportunities
Being a gamer myself, I think seeing video games developing new uses is pretty nifty. We’ve all been exposed to the concept gamification by now — most people don’t call it that, but sites like Foursquare and Yelp! have relied upon the tactic to make their services a lot like …
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Website Mobilization Tools Go Head To Head: DudaMobile vs MobeeArt
I don’t know about you, but I can barely leave my desk without grabbing my iPhone and bringing it with me. I know I’m not alone in this because as of May, more than half of U.S. mobile users have smartphones. Each day more people are interacting with websites, search …
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Pinterest For Business Has Arrived! 7 Reasons To Jump Onboard
It’s finally here: the much anticipated Pinterest for Business. Chances are, for the past couple years you’ve been hearing all about Pinterest, its popularity explosion since 2009, and the fact that you, as a business owner, need to get on it… yesterday. Until now, a business on Pinterest had to …
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Read This! — November 2012
We’re back with another edition of Read This!, our monthly series exploring the DIY tips and tricks you can use to succeed online today. • So, Foursquare is a search engine now? How do I get my business to the top of the results? — AboutFourSquare.com Foursquare is on its way …
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5 For Friday — Links, Stories & Posts For Your Weekend
No, Content is Not the Only Way – Whiteboard Friday – SEOMoz While well-written content earns links and establishes your authority on a subject, it is not the be all and end all of SEO. Whether you have a great reputation and reviews, your team creates inherently viral products or …
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