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News
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The Christmas Influence: Coats For Kids Fundraiser Warms The Heart
As the holidays approached this year, I realized I was getting really caught up in gift shopping, party planning, and the usual hustle and bustle. I wanted to do something to help brighten the season for someone who may not have all those same opportunities. After brainstorming with my co-worker, …
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Five for Friday: Facebook Ads Get a Facelift, Google’s Panda Goes into Hibernation, and More!
1. Tips For Growing Traffic and Revenue Through Keyword Targeting – Search Engine Land It is widely known throughout the tech world that choosing the right keywords is important when trying to draw more attention to your website. Trond Lyngbø discusses how to do this by gathering relevant information, prioritizing your targets, …
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Five For Fridays: How To Get Yourself an Assistant, Get Rid of Spammy Links, and Go Evergreen!
1. Think Like a User – Search Engine Land Sometimes we can get so caught up in trying to get attractive links that we forget why we are writing a piece of content in the first place. We try so hard to get people to read it that we fail to remember …
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Two Turtle Doves Join Search Influence’s Flock
We are very excited to announce two new members who have joined the ever-growing Search Influence team! What better holiday gift is there? Sarah Ledgerwood – Internet Marketing Team Lead Born and raised in a small town in North Idaho right near the British Columbia border, Sarah graduated with a …
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Five For Friday: Google Language 101 – Metas, SEO, & Link Building Without Content
1. Link Building Without Content Creation – Search Engine Journal A common misconception about link building is that content creation is a necessary part of it. While new content certainly helps, Jon Ball recently posted an article arguing that updating content is not always necessary, especially for small businesses that lack …
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We’re Thankful For Our Newest Influencers!
Great team members are as essential to our business as mashed potatoes are to Thanksgiving dinner. They’re the gravy to our SEO campaigns, the stuffing to our—you get the picture! Get to know a little bit about each of our newest influencers: Ryan Eugene – Junior Account Associate Born and …
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Five For Friday: Backlinks Back, Alright! The Missing Linkjuice & More
1. Blogs on Blogs – Moz Recently, Isla McKetta wrote an entry on The Moz Blog entitled “When Is a Blog the Right Form of Content Marketing?” Blogs have been championed as sure shots for improving online traffic and increasing a company’s influence. McKetta, however, argues that blogs are often …
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Five For Friday: A Very Twitter Christmas, Facebook Gets Scroogy With Likes, & More!
1. Are Twitter Users the Most Efficient Holiday Shoppers? – MarketingLand Given their 160-character count limit, Twitter users are clearly efficient communicators. And now, we are learning that they are super efficient holiday shoppers as well. The popular social platform released a study highlighting its ability to influence shoppers in their …
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The Only Thing Scarier Than Bad SEO is Search Influence Halloween
Search Influence recently moved to a much larger building with more space for our growing staff. The only catch is in this much larger building our office is located on the 13th floor. Working (celebrating) our first Halloween on the 13th floor was not scary as you may think. Our …
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Search Influence Welcomes 4 New Guys & Ghouls To Our Legion of The Undead
Search Influence is growing, growing, growing! Since we moved to the CBD, we have rapidly expanded. For us, though, it’s not all about the numbers. We’re just excited to welcome incredible people to our team. Get to know our newest influencers: Aubrey Ahmed – Junior Internet Marketing Associate Born and …
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