News

  • 5 for Friday — Links, Stories, & Posts for Your Weekend

    June 14, 2013 by in News Search Influence Alumni - Comments Off on 5 for Friday — Links, Stories, & Posts for Your Weekend

    1. Google Acquires Waze to Improve Local Search Experience – Brafton On June 13, Google announced that it had acquired Waze, a social-sharing platform that uses crowdsourcing to gather real-time information about road closures and traffic jams to give mobile searchers accurate, up-to-the-minute directions. The deal will provide new data for Google Maps …
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  • “Spirit Week” at Search Influence

    June 10, 2013 by in News Search Influence Alumni - Comments Off on “Spirit Week” at Search Influence

    Search Influence’s newly established Team Building Committee, a group of nominated SI employees that helps promote our eclectic company culture, put together a “Spirit Week” last week in preparation for our first company crawfish boil.  Our first day of Spirit Week allowed SI employees to roll out of bed, ready …
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  • 5 For Friday — Links, Stories & Posts For Your Weekend

    June 07, 2013 by in News Search Influence Alumni - Comments Off on 5 For Friday — Links, Stories & Posts For Your Weekend

    1.  A New Google Search Result in Beta – Search Engine Land As usual, Google is always testing new search results and the way the results display. Dr. Peter Meyers of Moz recently noticed a change in the Google search interface. The results displayed included restaurant reviews from Reason, New …
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  • 5 For Friday — Links, Stories & Posts For Your Weekend

    May 24, 2013 by in News Search Influence Alumni - Comments Off on 5 For Friday — Links, Stories & Posts For Your Weekend

    1. 10 Mistakes Every Startup Should Avoid When Optimizing for Search Engines – Search Engine Journal It’s no secret that a company’s online presence can help and maybe hurt their business, and this is especially true for start ups that are turning to the Internet to get the word out about their …
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  • Five for Friday

    May 17, 2013 by in News Search Influence Alumni - Comments Off on Five for Friday

    1. How Google Now Will Impact SEO & What You Can Do to Get a Head Start – Search Engine Watch Google hosted their big developers conference this week, Google I/O. Although there were no big new products introductions, one service that has been getting a lot of attention is Google …
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  • Why Call Tracking Numbers in Local SEO Make Me Angry

    May 13, 2013 by in News Will Scott - 7 comments

    At a recent event I found myself ranting – yes, really, ranting and I understand there’s video – about what I think is a very big deal for SMBs and those who market for them. The topic at hand was call tracking and local search. Over the course of my …
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  • 5 Tips for Non-Profits to Get Social

    May 13, 2013 by in News Search Influence Alumni - Comments Off on 5 Tips for Non-Profits to Get Social

    Due to financial limitations, many non-profits find it difficult to increase their online presence. It may be difficult for local non-profits to compete with the big brands that are creeping on their digital space. Yet there are a few ways for non-profits to interact with their target audience online for …
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  • 5 For Friday — Links, Stories & Posts For Your Weekend

    May 10, 2013 by in News Search Influence Alumni - Comments Off on 5 For Friday — Links, Stories & Posts For Your Weekend

    1. Dusting The Website For Spring: Optimization and SEO Cleaning — SEOmoz How long has it been since you spent some time cleaning up your website? I’m sure for many of us, it’s been far too long. In this post, Scott Wyden Kivowitz gives some great tips for dusting on-site and off. …
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  • What Local U can do for Your Business

    May 06, 2013 by in News Will Scott - Comments Off on What Local U can do for Your Business

    With Local U just around the corner, I’m getting really excited about the opportunity it’s bringing to New Orleans. While there are so many things I love about the this city, it’s not necessarily known for its booming tech industry… yet. Local businesses could use a technological boost, and that’s …
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  • 5 For Friday — Links, Stories & Posts For Your Weekend

    May 03, 2013 by in News Search Influence Alumni - Comments Off on 5 For Friday — Links, Stories & Posts For Your Weekend

    1. HTML5: An Essential Weapon for SEOs – Search Engine Journal The new HTML5 is set to receive a major upgrade and there are 5 key SEO innovations coming : Nofollow’s little brothers and sisters Alt-text gets some much needed support Identifying the most important links on your page No …
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