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SEO Education and News
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Should You be Using Google’s URL Shortener in Your Social Media Campaigns?
The other day I was visiting my normal news sites, Mashable, Coding Horror, and news.google.com among others. While getting my information download I came across a few postings I thought had true value, and I wanted to share them with my social media friends and family. I immediately went to my …
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Don’t Panic! The Google 3 Weeks Places Update Isn’t Worldwide!
Now that we’re done making sure your Google business account doesn’t get suspended for a name violation, we’re on the the next Google worry. You may have heard the buzz lately about an email going out to business owners in Google Places telling them that they have three weeks to update …
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No really, … was there a Google update in January 2014?
It’s curious how when you’re looking so intently at one thing, something so much bigger sneaks up behind you. Like when you’re a six-year-old kid all excited at your birthday party opening presents, your mom buzzing around taking lots of pictures demanding everyone to “smile,” and your dad sneaks in …
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Everything You Need to Know About Google Carousel
Whether you’re looking to improve your position or simply figure out what the heck this carousel is doing in your Google search results, this blog post is for you. Let’s start out with a little background information. What is the Google Carousel? As you have probably noticed by now, Google …
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Why is Google Doing That?
Techcrunch announced yesterday that Google acquired the connected device company Nest for approximately $3.2 billion dollars USD. [1] While this may seem like a large investment to us laymen (laywomen? laypeople…), it is understood that Google’s disposable capital cannot be quantified by the finite numbers we are used to using. So …
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SEO vs. PPC: What’s The Difference Anyway?
A while back, SEO guru David McBee wrote a post in his awesome blog about how he differentiates SEO tactics from PPC strategies. In David’s mind, it can all be related to the difference between dieting and plastic surgery. SEO is a diet, and PPC is plastic surgery. To illustrate …
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3 Ways To Make Your Website More Skim-able
Bill Gates once said, “If your business is not on the Internet, then your business will be out of business.” I think we can expand on this and say that if your business doesn’t use the Internet to its advantage, it will not compete with those that do. This includes …
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Paying By Email with Google Wallet
If you use Gmail (and let’s be real, who doesn’t?), chances are you may have noticed a new feature pop up recently. Unfortunately, clicking the $ doesn’t mean you magically receive money. Similar to Venmo, the newly implemented Google Wallet allows you to quickly and securely send money within Gmail. …
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What’s New About the New Google Maps
This week, Google rolled out a new and improved Google Maps! With this update, many are wondering what exactly is different about Maps besides the obvious physical changes. The new design is focused on providing smarter search results immediately and making the user experience much more effortless. In this day …
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Google Introduces Helpouts
Haven’t heard of Google Helpouts yet? Don’t worry, you’re not alone. Until recently, Google’s newest venture has been fairly hush-hush, so here’s a brief overview of the product and how to become a part of it. What Is Google Helpouts? Helpouts seems to be Google’s attempt to branch out into …
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