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SEO Education and News
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The Return… of the Website
The website is back, y’all! Yeah yeah, we know they didn’t go anywhere, but for the last few years we have had a large shift to companies investing in their social media presence and building out experiences that their fans can interact with on Facebook. It made sense 100% of …
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Effective Use of Exceptions
Throw Lots of Exceptions It seems like a good idea, when writing new code, to use liberal amounts of thrown exceptions to signal erroneous situations. The more the better. Any time you can detect a situation where your data is completely wrong, throw an error. In Ruby just using a …
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Switching to Trello from Pivotal Tracker
We started using Pivotal Tracker over 2 years ago to track the status and progress of our first big software development project. As the lead developer, it fit perfectly into the workflow that I had envisioned for my fledgling department. I added user stories, gave them points and watched my …
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Responsive Design: An Introduction
Responsive Design–What’s the fuss about? You hear the phrase “responsive design” but still don’t get it or why you should be paying for it? Allow me to explain it without all of the technical details. Making mobile versions of your website is common these days, but the implementation can make …
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How To De-Personalize Your Search Results
As Google continues to update its algorithm to deliver more local and personalized results to searchers, it becomes harder to get a true sense of where your site ranks in the search results. Below are a few different options for “de-personalizing” the search results you see. First things first, Sign …
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Penguin 2.0 May Not Be Done Just Yet
We’ve been watching Penguin 2.0 and its effects, and as a team we have noticed some fluctuating data that suggests the algorithm has not quite settled in yet. In another blog post, I put it out there that rankings are not everything, and they are not the primary measure of …
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Local U New Orleans: 14 Things You’ll Want to Know
About a month ago, my team and I attended Local U – an online marketing seminar held at Tulane University. It was an extremely valuable, very energizing half-day! Various industry leaders in local SEO have dedicated their time and resources to helping small businesses learn the basics. It was more …
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Google Slider Replacing the Maps Seven Pack?
Many people have seen the slider on the top of Google search results when searching for “things to do various city,” but have you seen it when searching other local terms lately? When I searched the term, “Pizza New Orleans,” I noticed the slider appearing instead of the seven pack …
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3 Time Saving SEO Chrome Extensions
If you’re like me, you love to find any and all ways to save a little time here and there. That is why I have compiled a list of my top 3 time saving SEO Chrome extensions. 1. SEO SERP What does it do? SEO SERP is arguably the best …
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Google Places For Business Dashboard Update: News Roundup
Earlier this month, Google started slowly rolling out the new Google Places For Business Dashboard which includes an updated interface, deeper integration with Plus, and a promise of faster updates. The dashboard is now available to all new users in the U.S. To help better understand the new features, we …
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