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SEO Education and News
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Proprietary CMS vs Open Source: It’s a Little Like Renting vs Buying
Around here we get new clients everyday. Among these, there is always one who comes to us with a website built and hosted by a proprietary CMS (content management system) developer instead of being an independently owned and maintained website. Now, proprietary systems can be great and have some very …
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7 SEO Myths You Don’t Need to Worry About
Search Engine Optimization (SEO) is already complex enough—and with the many myths that have sprung up around it, it’s even harder to understand the ins and outs of page rank, keywords, and website optimization. Here are 7 myths that will help separate fact from fiction when it comes to SEO. …
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Has the Internet Made Us Lazy?
It’s no doubt that the Internet and search engines have drastically changed many aspects of contemporary life. The way people act, think, and speak have all been dramatically affected by the innovations of the Internet and search engines. In our line of work, we see the great benefits search engines …
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The Missing Markdown Editor
Let me start by introducing my favorite way to write notes, documents, or any other type of text for that matter. It’s a format called Markdown created by John Gruber. Take a look at his project page for Markdown to learn more about it. I’ve recently discovered a great little …
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Missing Analytics Data? It’s (Maybe) Not Your Fault
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5 for Friday — Links, Stories & Posts for Your Weekend
• Survey: 91 Percent Have Gone Into Stores Because of Online Promotion – Marketing Land Wanderful Media conducted a shopping survey of over 1,000 U.S. adults and released their findings yesterday. Millennials were the group most inclined to go online to check prices or other product information. The most common online …
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5 for Friday — Links, Stories & Posts for Your Weekend
• 7 Fun Ways to Inject Holiday Spirit into Your Social Media Campaign – Search Engine Journal It’s official: the holiday season is here. Get your social media in the spirit! Incorporating the holidays into your company’s online presence can create many business opportunities. During the holidays, people are spending more …
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5 For Friday — Links, Stories & Posts For Your Weekend
1. Facebook Launches New Option on Charitable Gifts — Mashable Recently, Facebook created a new feature on Charitable Gifts that allow users to make a charitable donation in recognition of friends and family members. Users will be able to either choose the organization or let the friend or family member choose. With …
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5 for Friday – Links, Stories & Posts For Your Weekend
Brands That Understand Marketing on Instagram – Mashable Much like Pinterest, businesses are slowly but surely beginning to utilize Instagram as a marketing tool. By encouraging your customers or your fan base to be actively — and creatively — involved with your brand, you can engage them in a unique and …
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SEO is Dead! Long Live SEO!
Starting in February of 2011, Google began updating its Page Rank algorithms to weed out what they deemed “thin content” and black hat SEO. Google’s algorithmic updates were specifically targeting low-quality content farms and websites engaged in dubious practices to increase their Page Rank, such as keyword stuffing or link …
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