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SEO Education and News
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My So-Called Zeitgeist
Google released their annual “Year-End Zeitgeist
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SOPA Dope – Today’s “Blackout”, Tomorrow’s SEO Audit
Nearly everyone in the technology sector, especially those focused on the Internet, have een talking about the Stop Online Privacy Act and the Protect IP Act. We’re not here to debate the finer points of combatting intellectual property theft on the internet — the “SOPA Blackout” has done a fine …
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Infographic: The History of Local Search
Dream Systems Media is the copyright owner of this info graphic. Yelp and Foursquare, Google Maps and Siri — these are just the most recent efforts in Local Marketing. The folks over at Dream Systems Media put together this amazing graphic on the History of Local Search today. It shares just how …
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Interview with Cracked Columnist John Cheese
Cracked columnist and longtime internet comedy writer John Cheese put out a call for interviews recently, and I jumped at the chance to talk to him. Out of all the writers on Cracked, a site I have been fairly addicted to since about 2007, John Cheese has probably spent the …
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Google’s “Search Plus Your World” Combines Social, Personal, and Personalized Algorithms
Google search results have been getting more and more personalized since the introduction of personal results in 2005, but the search engine giant’s newest feature takes on your entire world. The new “Search Plus Your World” feature effectively erases the lines between standard search results, hits from social sites like …
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Google’s Paid Links – A Short Lesson for Marketing Clients
As first reported by perennial Google watchdog SEOBook, the search engine company has been found using followed paid links for their online marketing, directly in violation of their best practices. Some, including Aaron Wall, see this as further proof of Google’s lack of self-commitment to the values they force on …
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Google Evolution Video: The Past, Present and Future of Search
As a followup to their recently-released peek under the hood, the Google team has produced this video showing the remarkable evolution of their search service. Watch the once-humble engine (check out that MS Word Art logo!) exploding in under fifteen years from plain-text results with a month or more’s lag …
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Website Promotion – 7 Common Lies & Misconceptions
After many conversations with existing and potential clients, I have come to find there are many misconceptions and straight-up lies about our industry. Some of these lies are just bogus and everyone should be aware, so I’ve whipped up this handy guide with explanations! 7. You cannot make money with …
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Crossed Over Into… The Nofollow Zone: Livejournal SEO And What Nofollows Mean For You
It’s been a bit over three years since I’ve used the once-titanic blogging site LiveJournal for anything. LiveJournal’s still got an active community, but it’s true that asking “What’s your LJ name?” of a new acquaintance is a little bit more embarrassing today than it was in 2003. My account’s …
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What’s the REAL Organic Search Market Share?
If you work in interactive marketing, you’re are probably familiar with comScore and its monthly estimate of the United States search market share that consistently looks like the following graph, reflecting data collected September 2011. It’s safe to assume that these numbers apply to the websites that you promote as …
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