SEO Education and News

  • Google Places Page Redesign — Local Search Goes Minimalist

    November 01, 2011 by in SEO Search Influence Alumni - 6 comments

    Hot on the heels of big redesigns to a whole suite of Google services, including Docs, Reader and Gmail, searchers will soon see shakeups in the way local listings are displayed on their results pages. Instead of the familiar red pin of Google Maps, searchers looking for businesses matching a …
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  • Local SEOlé!

    August 16, 2011 by in SEO Search Influence Alumni - Comments Off on Local SEOlé!

    Dealing with local SEO from an international perspective can be quite the challenge. And, if you haven’t been keeping up with your Rosetta Stone lessons, it can get ugly fast. But here at Search Influence, we love a good challenge. Our current goal is to improve an international client’s local …
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  • 5 For Friday — Links, Stories & Posts For Your Weekend

    August 05, 2011 by in SEO Search Influence Alumni - Comments Off on 5 For Friday — Links, Stories & Posts For Your Weekend

    We’re back with another 5 for Friday, a collection of the freshest and tastiest SEO news stories, blogs and recommendations from across the web! Google’s Spam Report Page Gets “Biggest Refresh” In Years — Search Engine Land The Webmaster Tools spam report form has been completely updated and refreshed, heralding …
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  • Can Bing Ever Compete with Google?

    August 02, 2011 by in SEO Search Influence Alumni - Comments Off on Can Bing Ever Compete with Google?

    If you keep up with what’s in the news in the world of search engines, you know that there’s been a bitter little rivalry between Bing and Google for some time. In early February, Bing accused Google of stealing their search results. It didn’t help Bing’s case that they didn’t deny the claim …
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  • Google Realtime Eliminated – Social Search Goes Topsy-Turvy

    July 05, 2011 by in SEO Search Influence Alumni - Comments Off on Google Realtime Eliminated – Social Search Goes Topsy-Turvy

    San Francisco’s Topsy.com is poised to become the new leader in social search with the holiday weekend closing of Google Realtime. The Google service, which displayed results garnered from Twitter and Facebook feeds, was eliminated after Google’s contract with Twitter expired; however, Google claims that the shutdown is temporary and …
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  • Google FTC Investigation: The Inevitable has Become Reality

    June 24, 2011 by in SEO Paula Keller French - Comments Off on Google FTC Investigation: The Inevitable has Become Reality

    Google announced today that they received official notification from the U.S. Federal Trade Commission that it has started an investigation into allegedly unfair business practices. The monster search and advertising company has been called many things over the years related to their monopoly-esque control of the search market. In the …
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  • Results Pagination in Google Places View

    June 21, 2011 by in SEO Will Scott - Comments Off on Results Pagination in Google Places View

    For a while now, Google has been showing “Related Places” AKA “The Competition in places view. While looking at the results for one of our clients who has recently opened a new office for his law practice in a New Orleans LA suburb I came across this. Clearly Google is …
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  • Google announces Voice Search for Chrome and more

    Google held their “Inside Search” event this week, and as usual, the announcements were innovations worth getting excited about. Then again, we’ve come to expect that as the norm from Google. Voice Search has been a part of mobile phones for a while now, but Google announced that it would …
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  • Local Search Ranking Factors 2011

    June 03, 2011 by in SEO Will Scott - Comments Off on Local Search Ranking Factors 2011

    It’s always interesting to see the outcome of the annual “Local Search Ranking Factors” study. As contributors we have strong opinions about many elements, and like you, we’re always learning as well. Now that we’ve had a chance to review, we’ve identified: Places where we agree Criteria where, for us, …
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  • Yellow Pages & SEO – Print Dollars for Internet Dimes

    May 06, 2011 by in SEO Will Scott - Comments Off on Yellow Pages & SEO – Print Dollars for Internet Dimes

    I was having a conversation today with one of our clients for whom we do Yellow Pages SEO, and I swear I was transported back to the year 2000. It’s amazing to me that more than a decade after Yellow Pages companies first started getting their feet wet on the …
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