Social Media Education and News

• Did Social Fall Flat on Black Friday and Cyber Monday?

  November 27, 2012 by in Social Media Search Influence Alumni - 3 comments
  

  The weekend after Thanksgiving was one of the most aggressive marketing blitzes in recent memory. News reports had three shopping holidays to choose from: the venerable Black Friday, which started around 1961 but didn’t gain the influence it now has until as late as 2005; Small Business Saturday, a American …
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• Instagram Web Profiles Bring Nashville Filter to the Masses

  November 19, 2012 by in Social Media Search Influence Alumni - Comments Off on Instagram Web Profiles Bring Nashville Filter to the Masses
  

  Photo sharing service Instagram announced the release of brand new web profiles for all users last week, some two years after the launch of its iOS app. Although this is big news for your average Instagrammer, the addition is also a major breakthrough for businesses who use the app for …
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• SI Social: Facebook Announces Couples Pages, World Retches Audibly

  November 14, 2012 by in Social Media Search Influence Alumni - Comments Off on SI Social: Facebook Announces Couples Pages, World Retches Audibly
  

  In the modern world, there’s tremendous emphasis on finding a romantic partner. As if we didn’t get enough pressure from literature about star-crossed lovers, movies about pairing up, and images splayed across glossy magazine pages depicting blissful partners holding hands and gazing into the sunset, now Facebook has decided to …
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• Top 5 Things I Learned About Politics on Facebook

  November 07, 2012 by in Social Media Search Influence Alumni - Comments Off on Top 5 Things I Learned About Politics on Facebook
  

  At some point during the endless presidential election of 2012, you probably shared a political opinion on Facebook that you were wholly unqualified to advance. Facebook is one of those great and terrible places where totally uninformed people can share their feelings with everyone they know. There’s just no room …
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• Facebook Promoted Posts: Taking Away Your Fans?

  October 31, 2012 by in Social Media Search Influence Alumni - 2 comments
  

  Last week, a small ripple went through the Dangerous Minds blog, crying out “I WANT MY FRIENDS BACK!” Letting out a screed of massive proportions, the piece has made its rounds on the very social network it lambasts, even having some of the 59,502 fans replace their profile pictures with …
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• Hurricane Sandy Viral Photos – For Better or For Worse, What You Share Affects Your Cred

  October 30, 2012 by in Social Media Search Influence Alumni - Comments Off on Hurricane Sandy Viral Photos – For Better or For Worse, What You Share Affects Your Cred
  

  Just like all of you, I spend a sizeable portion of my day with Facebook open in one of the many tabs of my Google Chrome browser. I do it for work; other typical explanations include social media addiction, boredom, or a bad case of the Mondays. Either way, I’m …
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• Naked Pizza: A Local Success Story, Fueled By Social Media

  October 23, 2012 by in Social Media Search Influence Alumni - Comments Off on Naked Pizza: A Local Success Story, Fueled By Social Media
  

  Folks, here is a lesson in homegrown social media success. While it has long been known as an obsession of my generation, it can be difficult for just-starting-out businesses to learn how to grapple with this fact and to lasso it into a useful tool for getting non-virtual dollars into …
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• Twitter and Your Business: Harnessing The Goliath

  October 18, 2012 by in Social Media Search Influence Alumni - Comments Off on Twitter and Your Business: Harnessing The Goliath
  

  Since its initial launch in 2006, social media goliath Twitter has expanded into a vital part of our daily lives, 140 characters at a time. The microblogging platform provides a flexible platform for 14-year-old Jessica to share her flirtatious encounter with the boy from 3rd period Science while simultaneously hosting …
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• The Notorious IPO – Like The Future For Social Networking?

  October 16, 2012 by in Social Media Search Influence Alumni - Comments Off on The Notorious IPO – Like The Future For Social Networking?
  

  To paraphrase whomever The Notorious B.I.G. was paraphrasing in 1997, it would appear that the new financial expectations levied upon social media platforms are about to start making life much more complicated for users, advertisers and entrepreneurial site designers alike. You’re now looking at me almost as if there’s no …
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• 3 Reasons Your Company Should Be On Instagram

  October 04, 2012 by in Social Media Search Influence Alumni - Comments Off on 3 Reasons Your Company Should Be On Instagram
  

  We all know by now that a social media presence is essential to your company’s marketing strategy. Whole new strategies on how to best use the various networks are being developed every day. Though it may seem like only yesterday your business’s Facebook account was the only one you needed …
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