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Social Media Education and News
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foursquare Gets Fancy with Photos & Comments
foursquare tries to stay relevant by including photo and comments, too bad Facebook is closing in on them with their fully integrated check-in services.
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Merging Facebook Places with Facebook Fan Pages
For those businesses that have taken advantage of Facebook Fan pages, brace yourself for some upcoming changes. Facebook Places, the network’s location-based service, now allows Fan Pages to merge with their “Place” page. This “Place page” is usually generated from information collected from the internet, particularly other location-based services such …
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Are
Recently a slew of articles have been popping up about the ineffectiveness of Facebook advertising. While we recently touched on this subject in a previous blog post, I thought I would explain why this statement has little credence when Facebook ads are done properly. If you’ve read any of our …
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New Study Suggests Using Facebook for Business Promotion May be Ineffective… We Suggest Otherwise
A recent study conducted by software and website training company Intellimon has revealed some fairly eye-opening findings about the use of social media in traffic generation for online businesses. They surveyed over 4,000 online business owners earlier this year and the results surprised everyone, including those conducting the study. 67% …
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Facebook Groups- Old feature, new announcement
Yesterday afternoon, Facebook head Mark Zuckerberg announced a “simpler way to communicate with the whole family” by upgrading the long forgotten Groups feature. While what used to be Groups became Pages as Facebook became more of a marketing platform than something for giddy college students to waste time on, the …
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Google Me vs. Facebook: Coming this Fall to a Social Network Near You
The rumors are true. Google wants to challenge Facebook. You may have heard over the past few months from news sources and blogs (like this one which I’m sure you guys all read all the time) that Google was looking to add a social networking aspect to its plethora of …
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Increasing Facebook Ads Performance with Images
Three methods on how to increase your CTR and leads with ad image selection in Facebook.
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The Whopper Sacrifice on Facebook is Finally Sacrificed
Not enough people know about sweet little pieces of code that run on your web pages that show you how many people came to visit your site, where they came from, how long they stayed, and how many of those visits converted into actual dollars. Sure, Google Analytics might not …
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Facebook Places: Aiming their Sights on Google and Foursquare
It looks like Facebook isn’t going to take Google’s attack lying down, and they’ve got Foursquare in their sights as well. They’ve just announced a new mobile application called Places, which allows users to check-in at various businesses they visit. Businesses can also claim their listings and post additional information. …
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Facebook Insights UI Problems
Facebook Insights is a clunky, old school web metric tool – if only it wasn’t.