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Social Media Education and News
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Social + SEO: Better When They’re Working Together
Modern search engine optimization has become inextricably linked with content marketing. Yet in many companies, social media strategies are developed separately from the SEO and content marketing plan. This can work—but you’ll realize optimal results by aligning social media with SEO for an overall strategy that boosts brand awareness, improves …
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Filter In New Clients – The SEO Benefits of Instagram
As a business, it’s important to connect with potential customers in as many ways as possible. You maintain your website, attend networking events, and post regularly on Facebook, but could you be doing more? Enter: Instagram. As of December 2014, there are 300 million monthly active users on Instagram and …
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Behind the Scenes: How Social Media Is Being Used in the Local Film Industry
Unless you have been living under a rock for the past ten years or so (and not just any rock, but one without TV or Netflix), chances are you have watched a movie that was filmed here in New Orleans. The city – and the state as a whole – …
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Old Google Plus Guidelines Go Out Of Business
Two nights ago, on December 1st, Google updated the business guidelines for pages in Google My Business (aka Google Plus). I’m here today to walk you through what’s changed and to give examples of good and bad practices of these new guidelines. It’s important to note, however, that these tips …
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Don’t Be An Advertising Grinch: Grow Your Profits 3 Sizes This Holiday Season
Can you believe we’re already on the verge of December? Are you prepared for the holidays? I’m not asking if you have your Christmas tree (or Hanukkah bush) picked out or if your travel plans are confirmed…we’re talking about advertising, and specifically online advertising. Hopefully, you’ve already adopted online advertising …
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Help! I’m A Cyborg And Nobody “Likes” Me
Technology is redefining human connections, which has made social media a crucial ingredient in any marketing strategy. With many different outlets available used to communicate with your audience, how do you choose the best approach for your business? When sitting behind a computer screen, it is easy to forget the …
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Facebook Engagement: How To Make Your Fans Say “I Do”
Get more exposure to your business’ Facebook page. Incorporating these elements will enable your business to provide better and more shareable content! There are 30 billion pieces of content shared via Facebook every month. That’s billion with a “B”! How is your business going to get noticed in this content …
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HashTag, You’re It: Tagboard Allows Businesses To Display Hashtags In One Place
Do you use a certain hashtag to promote your business on social media? Do your customers have a popular hashtag they use when posting about your business? If you answered yes, then it’s time to get excited because TagBoard makes it a whole lot easier to keep track of popular …
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Let Your Business Be Known: 5 Tips for Improving Your LinkedIn Presence
LinkedIn is a great resource for business-to-business companies to increase brand awareness and build valuable connections. You may have set up a Company Page, but are you really making the most of the networking site? Use these tips to maximize the benefit of your company’s LinkedIn presence! Set Up Showcase …
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#AmIDoingItRight?: Hashtagging for Businesses
Hashtags allow you expand your business’ reach, and engage with customers in a new way. Check out these quick tips on using and creating hashtags for your business’ #socialmedia accounts. 1. Do More KISS-ing: In 1960, the U.S. Navy enacted the “Keep it simple, stupid” principle. Simplicity can go a …
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