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Meet Alison Zeringue, Director of Account Management, Search Influence
This blog is part of a series Search Influence is doing in anticipation of International Women’s Day on March 8th. We love to tout that 70% of our staff members are women and 66% of our senior management team are women, too. Far above the 20% average seen in the technology …
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Up Your Social Media Game With This Handy Reference Guide: The When, How, and Where of Social Posting
Another year, another seemingly endless parade of social media posts gone by. If you haven’t jumped on the social marketing bandwagon yet, 2017 is the year to begin because things are continuing to go up and up. Here are some highlights. 79% of Online Adults Use Facebook The Pew Research …
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Freelance Friday: 8 Tips for Boosting Productivity When Working From Home
This blog is part of our Freelance Friday series, where we discuss everything and anything related to freelancing. If you are a freelance writer and are looking for additional work, consider applying at Search Influence. Workforce productivity is a key metric tracked by most businesses. In an office setting, you …
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Want to Grow Your Medical Practice? Here’s 4 Ways Facebook Ads Can Help
The world is filled with many ways to advertise a product or service. Simply hoping that your message makes its way to the perfect target audience certainly isn’t the best practice to ensure that your medical advertising efforts are a success. For medical professionals, it may be particularly tricky to …
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The Ultimate Guide on How to Get Facebook Reviews
There’s no introduction needed for Facebook—it’s one of the top social media platforms, and with over 1.79 billion users online, it’s hard to ignore when it comes to online marketing for your business. You have to encourage customers to not only like your page but also leave a positive review. It’ll help …
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Two Days of Local Brilliance at LocalU Advanced and MozCon Local Conference Today
Next month, a two-day event filled with local search marketing goodness is coming to Seattle: LocalU Advanced on Monday, February 27th, and MozCon Local on Tuesday, February 28th. Online marketing experts from across the country will drop serious knowledge featuring tips and tricks to build your SEO success maximizing local …
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Three Simple Tips for Optimizing Your Facebook Page
For developing a meaningful online presence, proper management of your social media profiles is essential to any successful marketing effort. There are some very obvious, and important, actions to take: have a snazzy profile and cover photo, publish meaningful content, and engage with potential clients. However, beneath the surface, there …
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Freelance Friday: Freelance Burnout and 10 Ways to Prevent It
This blog is part of our Freelance Friday series, where we discuss everything and anything related to freelancing. If you are a freelance writer and are looking for additional work, consider applying at Search Influence. Freelancing may seem like an easy, carefree gig to those not in-the-know. You get to …
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Don’t Feed the Trolls Part II: Facebook
Search Influence’s resident troll has returned with the next installment of troll defense lessons. This edition will focus on the Facebook social media platform. Trolls inhabit every single corner of the infinitely expanded world wide web. Social media, forums, news articles, emails, Amazon reviews, and even online video games. The …
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Get More Views on Your Company’s #Facebook Page
The term “pound sign” has become obsolete and even deserving of ironic quotes these days. The “#,” now the almighty hashtag, is generally associated with where it originated: Twitter. The hashtag’s aim was to unify groups of individuals discussing similar topics across the social media platform. However, hashtag usage has …
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