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Local SEO: How to Clean up Citations for Better SERP Visibility
Google, Bing, and other major search engines are constantly changing and developing their search engine results pages (SERPs). Major components of these pages include organic, paid, and local results. With the ever-increasing use of mobile, these local results are growing in importance in overall SEO strategy. So how does one …
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How Can Facebook’s New Profile Layout Affect Your Business?
Facebook recently rolled out a new layout for business pages and the marketing implications could be more than initially meet the eye. Profile Picture Positioning We’ve all seen clever interactive cover photos with the overlapping square profile image on the standard desktop site. A drink from the cover photo is …
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Search Influence Reviews: Here Are 5 of the Best Bars We Visit After a Long Day at Work
Sometimes it takes having a drink in hand to start the weekend off right, but it helps to know the best places first. Luckily, we have a few pretty good ideas on where to go to eat, cut loose, and relax after a long week at work. Erin Rose There’s …
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Search Influence Partners with YouthForce NOLA for Second Summer
For the second summer, Search Influence has partnered with New Orleans-based YouthForce NOLA, a career readiness organization developed by “Educate Now!” that helps match students with local businesses in order to offer real world work experience. According to their website, the organization aims to create “training pathways that prepare students …
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Learn How to Create a Snapchat On-Demand Geofilter to Boost Your Next Event
Who doesn’t love a good Snapchat? Whether you are the one trying to get the best shot or viewing your friend’s stories, Snapchat has become one of the most-used social media platforms by all ages and demographics today. Back in February, Snapchat announced that users could create On-Demand Geofilters for …
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Meet Our Newest Team Members
Our team at Search Influence continues to grow with these four recent new hires. Andrew Jones Andrew grew up in a small town on Mobile Bay in southern Alabama. After graduating from Auburn University with a degree in political science and English, he worked for a political polling firm in …
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Talk Nerdy to Me: One Influencer Explains Why She Embraces Her Inner Geek
Today is National Embrace Your Geekness Day, and I’m here to tell you what that means and why I’m personally proud to be a geek. So let’s start with the very common question, “Is being a geek the same as being a nerd?” I personally identify as both a geek and …
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10 SEO Blogs You Should Be Following
SEO is one of the most important aspects of a business’ online presence. Everyday, we start to see traditional marketing approaches becoming more and more obsolete as new trends are discussed and new strategies go into development. In this post, I’ve outlined 10 of the industry’s most informative, entertaining, and …
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Here Are Our Top 5 Blogs You May Have Missed Last Month
Woah! Did June fly by for you, too? If you are on the beach this week and doing some summertime reading, here are our most popular five blogs from last month that you will want to check out. What Happened to Facebook’s 20% Text Grid Tool? Michelle’s blog is coming in hot …
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12 Things You May Not Know About Online Marketing
While some aspects of online marketing may seem straightforward, some things might surprise you. Here are 12 things that surprised some of our team members when they started working at Search Influence. 1. When listing your business location anywhere online, you should use the USPS verified address. “I worked at …
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