This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.
-
Small Business, Big Difference: Social Media Use on the Rise
Clutch, a B2B research firm, has released the results of its 2015 survey on small business practices in social media. The survey, which received more than 350 submissions, asked small business owners or managers to give insight into their social media and Internet marketing practices. The Findings Here are some highlights …
Continue Reading >> -
3 Ways to Present Share-Worthy Visual Content
Content is the reigning king of the marketing world, but the way that content is presented can be instrumental in its success. The most well-written, interesting article won’t do very well if it’s a long block of text. We live in a very visual world, so companies and marketing experts …
Continue Reading >> -
Healthy Content: 4 Tips to Drive Conversions in the Medical Industry
In the medical and plastic surgery industries, it can be hard to get past the medical jargon and engage with readers online. But despite these challenges, building up an online presence is vital in this day and age. Everyone online wants to gather information quickly, and they seek immediate gratification …
Continue Reading >> -
Show Me An Infographic, Mister! New Orleans’ Unique Content Marketing Approach
There’s definitely a story behind New Orleans—the city of festivals. And it’s an insider story you likely haven’t seen online before. For example, what New Orleans tradition includes 822 floats and is 21,000 riders strong? What celebration features more than 130 pyramids of burning logs? When it comes to content marketing, …
Continue Reading >> -
Give Content a Natural Glow: Medical Marketing Makes the Switch to Natural Content
Back in the early days of search engine optimization, there were a lot of shady practices that were less than ideal for site visitors. Keyword-stuffing, spammy tweets, backlink schemes, and useless content were often the norm, as these tactics helped websites climb the ranks of the search engine results page. …
Continue Reading >> -
Five for Friday: Go Natural, Rock Your SEO, Navigate Apple Maps, and More
1. How Your Band Can Rock SEO – Moz Most people don’t discover new music by Googling “indie rock bands.” Folks are more likely to discover a band through other means and then turn to the Internet to search for tour dates, song lyrics, etc. If you’re a musician, this …
Continue Reading >> -
Five for Friday: Social Media Ad Wars, De-Spam Yourself, Text for Food, & More!
1. Google Fiber Launches New Product! – Google Fiber This week, Google Fiber introduced its newest Web connectivity feature, Fiber Dial-Up, to help us all get back some of the time that’s constantly being consumed by ever-present technology. The folks at Google were able to recognize that many of us …
Continue Reading >> -
Social + SEO: Better When They’re Working Together
Modern search engine optimization has become inextricably linked with content marketing. Yet in many companies, social media strategies are developed separately from the SEO and content marketing plan. This can work—but you’ll realize optimal results by aligning social media with SEO for an overall strategy that boosts brand awareness, improves …
Continue Reading >> -
Keywords: Now All-Natural and Gluten-Free
Google has officially divulged that it rewards the mobile optimization of your website. Hooray! For most people, this doesn’t come as much of a surprise. There are studies dating back to last year claiming that up to 60% of consumers use mobile searches when making purchase decisions. The bottom line is …
Continue Reading >> -
Defibrillate Your Clinic’s Social Media Plan in Five Steps
Over the past decade, there have been steady increases in the acceptance, usage, and number of social networks. With membership in the hundreds of millions and even billions, social media networks like Facebook, YouTube, and Twitter have become excellent platforms for businesses that want to reach and engage their audiences. …
Continue Reading >>