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The Kids Are All Doing It: Your Guide to Social Search [The Influencer – Oct 2024]
Insights from Co-Founder and CEO Will Scott Social Search: How Gen Z & Millennial Search Habits Are Changing WILL SCOTT | 10-MINUTE READ Discover why Gen Z and Millennials are choosing social search over search engines. Learn how you can still use SEO strategies to capture their attention! Read More …
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Higher Ed Marketing Insights From Paula French’s Article for University Business
Search Influence’s Director of Sales and Marketing Paula French recently wrote an article for University Business sharing expert insights for higher education marketers. This article, titled “How to boost adult learner enrollment by tracking the right costs,” discusses the importance of establishing a metric-driven approach to efficiently attract the modern …
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Not Tracking Cost Per Inquiry? Expect Budget Waste
If you’re not tracking cost per inquiry, you could be wasting your marketing budget. Learn how to create cost-effective campaigns with Search Influence.