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Matt McGee’s 7 Questions – How does Hall Piano stack up?
I posted a link to Matt McGee‘s 7 Questions Small Businesses Should Be Asking and got this question from one of our customers, Steve Kinchen at Hall Piano Company. It was a great excuse to do a little impromptu analysis. We may do a brief series of these. Steve Kinchen: …
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Top 10 for the Weekend- August 13
We’re back with another thrilling installment of our bi-monthly series: Top 10 for the Weekend! Keep reading to find out tips and tricks, as well as what’s new in the world of SEO Great Apps to Customize Your Facebook Fan Page Facebook recently hit a new milestone: 500 million users! …
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Facebook Insights UI Problems
Facebook Insights is a clunky, old school web metric tool – if only it wasn’t.
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Facebook Local Search: Facebook Declares War on Google’s Empire
Is Facebook the next evolution of Local Search? We all knew it was a matter of time before Facebook started expanding into web search and they’ve finally done it by unveiling their own Facebook local search option: Open Graph search engine. What is Open Graph, you might ask, here’s what Facebook …
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Facebook Advertisting – The Internet Marketing Gold Rush
I am frequently asked what the next big thing in paid marketing is – while I tend to keep my online marketing secrets close to my chest, I always answer Facebook. With hundreds of millions active users, it is Sutter’s Mill in the pay-per-click Gold Rush. As paid search platforms …
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Top 10 for the Weekend
Once again we’ve collected some handy links that we thought you’d find enjoyable and useful. Have a look and maybe you’ll get some ideas for what to do on Monday when the clients and customers start calling… 1. GoogleSpeak – “We currently do not support the location” = Banished? As much …
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Buying Yelp Reviews Is BAD for Business
Yelp is intended as a review site where users can write and read reviews for local businesses to help make informed buying decisions. It’s a powerful tool in that users trust the real opinions and feedback from their friends and neighbors. Yelp’s user-driven reviews allow everyone to add in their …
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Facebook Introduces Conversion Tracking for Advertisers
Facebook offers advertisers a chance to beta test their new conversion tracking tool. Facebook advertisers rejoices.
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Will Scott at SMX West March 2-4, 2010
Search Influence’s president, Will Scott, will be speaking at Search Marketing Expo (SMX) West on March 3, 2010. The topic of discussion will be Facebook Ad Tactics For Search Marketers. For the full agenda and exhibitor list, please visit Search Marketing Expo West.
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Exploring the Successfulness of Facebook Advertising
Facebook paid advertising yields high ROI and conversions rates due to demographic targeting, a significantly lower cost-per-click, and editorial-like ads.