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Has Panda 4.0 Got You Down?
Now that we are 4 weeks post-Panda 4.0, there is a decent amount of data to sift through and determine if a website got caught in the Panda filter. Panda is supposed to provide consumers with search results that are helpful to their needs. This means websites that have some …
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5 for Friday – Twitter and Facebook Duke it Out, Social Signals’ Effect on SEO, and the Power of Nofollow Links
1. Mobile Site Call Conversions Now Available in AdWords – PPC Hero It’s finally here! Adwords now tracks click-to-call conversions on mobile devices. This can easily be added to a specific landing page with a little bit of coding. This feature will allow you to track calls through the same …
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Getting Hands On With The New Google My Business
Today, Google launched Google My Business. This new, more intuitive Google Places serves as a one stop shop for small businesses to do the normal Google Places work like updating business info, adding photos, connecting with customers through Google Plus posting, and staying on top of reviews. They also launched an …
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5 For Friday – Bing Turns 5, Google+ Pages Merge, & MySpace Misses You!
1. At Five Years Old, Bing Has Come Far Yet Has More To Grow – Search Engine Land Can you believe the little guy is already 5 years old?! Microsoft’s search engine has made some solid strides over the last five years, gaining more of the search market share, and …
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5 for Friday – Google Changes Its Logo, Apple Buys Beats, Internet Trends Report and More!
1.Google Made the Slightest Change to Its Logo and Users Still Noticed – Mashable Google changed its logo and chances are, you probably didn’t even notice. The nerds did, though. Here’s a GIF of the logo, before and after. 2.Apple Confirms It Will Buy Beats for $3 Billion – Mashable Apple confirmed …
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5 For Friday – Facebook Privacy, Google With Your Voice, and Yelp Videos!
1. Facebook Defaults Posts From “Public” to “Friends” & Introduces Comprehensive Privacy Checkup – Marketing Land Facebook has finally launched a major change that may have an impact on their real-time efforts. With the privacy updates, users’ posts will now default to only be visible by friends, and all users will …
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In The Game Of Maps, You Either Get There, Or You’re Using Apple Maps
When you think of Apple Maps, you probably think of the disaster that was the iOS 6 Apple Maps update. Apple Maps is infamous for directional errors like having turn-by-turn directions that instruct users to drive across an airport runway to get to an airport. We’ve also experienced client business …
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5 For Friday – Backlinks, Knowledge Graph, And Privacy!
1. Matt Cutts: Google Won’t Devalue Links Anytime Soon -Search Engine Watch Well, you’d certainly hope this is the case with the way Google is initiating hundreds of thousands of manual actions every month…But in Matt Cutt’s recent video, he explains the value of those quality links while Google continues to …
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Google Ranking: No ShortCutts to Success
More often than not, our clients ask why their keywords aren’t as high up on Google as they should be. Is it a penalty issue? Is it an algorithm change? Or is it your content? Recently, I had a client that asked these exact questions. Here at SI, our job …
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5 for Friday – Google SSL Warnings, Twitter & Amazon Collab, and more!
1. Twitter and Amazon Link Up, Add Items To Your Shopping Cart With A Single Tweet – Buzzfeed Amazon is using Twitter to drive sales with the new #AmazonCart feature. This may be a major breakthrough for ecommerce businesses. It’s super simple: The business tweets out a link for a …
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