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Takeaways From Pubcon New Orleans Day Two
Last week I had the amazing opportunity to attend Pubcon New Orleans for the first time. It was one of the most fruitful learning and networking experiences I’ve had the chance to be a part of. I felt like I could spend forever just absorbing everything I could from everyone …
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What to Watch for on the Web: Tips From PubCon 2014
There was a lot to learn at Pubcon New Orleans 2014! Read below for the inside scoop on some exciting web-related trends we can expect to see in the not-so-distant future. A Trend Toward the Visual The belief is that the deeper into the future we go, the more visual-based …
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8 Tips for Handling Bad (and Good!) Online Reviews
Have you ever had a bad experience at a business? How did it affect your opinions of that company? More often than not, one bad experience will hinder how someone views a business, even if the experience was handled in the best way possible by the business owner/manager. This can …
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Google suggests: An overview of SEO
Three months ago I started working at Search Influence. I thought I knew a lot about SEO, boy was I wrong. After what seemed like a crash course in everything we do here, I thought I would put together an overview of what I’ve learned: SEO After 45 (!) trainings …
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Addressing Duplicate Listings In The New Google Places for Business
Welcome back to the wonderful world of Google! Last week I explained in a post the email that Google Places for Business has been sending out to business owner accounts. Part of that email included a bit about your account containing listings that were identified by Google as being duplicates existing …
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Overview of Three Types of Google+ Pages
Last week, I had the pleasure of presenting a webinar on Google+ to some of our partners. I shared information on the importance of Google+ for SEO, the work that we do on Google+ for our clients, and some common challenges we work through.The following is a breakdown I presented …
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Google Places For Business Email Update
We’re still not panicking about all of Google’s updates! As many of you already know, Google has been sending out a Google Places for Business email that reads as follows: The Message Hello, We’d like to inform you that Google Places no longer accommodates more than one authorized owner per …
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Content Marketing: Doing It Right in 2014
You might have heard the buzz: content marketing is not only here to stay, it’s critical for business success in 2014. The Internet noise is getting louder every day, and discoverability is becoming a greater challenge as the data streams expand with chatter from websites, blogs, and social media. If …
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Should You be Using Google’s URL Shortener in Your Social Media Campaigns?
The other day I was visiting my normal news sites, Mashable, Coding Horror, and news.google.com among others. While getting my information download I came across a few postings I thought had true value, and I wanted to share them with my social media friends and family. I immediately went to my …
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Don’t Panic! The Google 3 Weeks Places Update Isn’t Worldwide!
Now that we’re done making sure your Google business account doesn’t get suspended for a name violation, we’re on the the next Google worry. You may have heard the buzz lately about an email going out to business owners in Google Places telling them that they have three weeks to update …
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