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Foursquare Advertiser Survey
Search Influence is proud to be taking part in the first ever Foursquare Advertiser Survey with 3 other companies focused on local search and social media. Over the next 2 weeks, leading up to SMX Advanced, we will be polling businesses using Foursquares promotions tools to get the word out …
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Google Maps – an equally useful tool for customers and businesses alike
I can’t fight this feeling any longer. I need to profess my love of Google Maps. Our relationship was a tumultuous one, but she won me over in the end. Living in New Orleans, where some street signs are still missing from their respective corners, Google maps was a saving …
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Six Ways To Get Customer Reviews That Boost Your Local Search Rankings
SEO experts are almost unanimous in their agreement that customer reviews play a crucial role in boosting visibility and rankings in the local search results. So how can you use this information to leverage local search rankings for your own business? In a previous post, we discussed how a pro-active …
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Now Post Reviews Directly to Facebook and Twitter
For online businesses that depend on customer reviews to improve visibility in local search, social media engagement has become even more relevant with companies like Yelp giving reviewers the option to seamlessly broadcast their Yelp reviews to Facebook and Twitter. According to the official Yelp blog, any photos that reviewers …
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Declining Web Site Traffic?!
I have most recently become a fan of “ProBlogger”, Darren Rowse. His website problogger.net contains rich insight and useful tips that can be used by both a blogger newbie up to a more seasoned one. I have found that his suggestions transcend to Internet Marketing and are easily applied to …
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Declining Website Traffic?!
I have most recently become a fan of “ProBlogger”, Darren Rowse. His website problogger.net contains rich insight and useful tips that can be used by both a blogger newbie up to a more seasoned one. I have found that his suggestions transcend to Internet Marketing and are easily applied to …
Continue Reading >> -
Twitter for Local Business
This is the slide deck from my presentation at Local Search Summit “Using Facebook & Twitter to Drive Local Leads” this afternoon. We had a great crowd and I enjoyed the heck out of putting this slide show together. I was trying to position some real tactics in using Twitter …
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Use Twitter for Business? Tell Us About It
UPDATE: At the suggestion of Terri Troncale I want to invite submissions for non-profits as well. Please, please – fans, recommend your favorites! I’m really happy to have the businesses self-submit but I want to get rid of these iTunes cards 😀 Also, my original limitation on location was because …
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3 out of 5 Search Influence Employees Don’t Even Own a Print Phone Book
In conversation one day, I mentioned to Will that for what we charge some of our clients, I can put a real value on it when I compare it to yellow pages spending. And what I mean by that is for what a plastic surgeon or a dentist or a …
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2009 Local Search Ranking Factors
Local SEO consultant and Portland, OR web designer David Mihm has just published his second annual Local Search Ranking Factors Survey and for the second year running, Search Influence has been chosen to participate. This is the definitive document on Local Search Ranking. The study asked participants to rate 49 …
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