This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.
-
The Verdict Is In: How to Make Your Law Firm Mobile-Friendly
The Internet is not contained to just desktop computers anymore. With the massive proliferation of mobile devices, including smartphones, tablets, and phablets, users have the Internet wherever they go, and that means there are a lot of mobile search inquiries. In fact, according to Google, more people search using mobile …
Continue Reading >> -
Running With The Pack: Competing in Local Search Just Got Harder
Overnight on Aug. 6, Google updated search results for mobile and desktop searches from local seven-pack to a three-pack. This is not just in the United States; it seems to be worldwide and rolled out at one time. It’s really early to start dissecting this change, but I’m not seeing …
Continue Reading >> -
How Apps Will Change the Future of Online Marketing
We use apps for everything. From staying in touch with loved ones to shopping for wedding dresses, apps are quickly taking over the mobile online world. But as businesses prep their sites for mobile in the wake of Mobilegeddon, many are overlooking the potentially lucrative opportunities available with apps. In …
Continue Reading >> -
Reconstruct the SEO Strategy of Your Medical Practice
A referral by a physician used to be the most common way people chose health care specialists. However, now patients are turning to Google and other search engines for health information and to select a physician. In fact, 62 percent of smartphone owners used their phone to search for information …
Continue Reading >> -
Web Augmentation: 9 Tips to Get Your Plastic Surgery Practice Trending
Every second, there are almost 50,000 unique searches on Google. With that much traffic, it’s crucial to establish your plastic surgery practice as an online authority. By using social media, search engine optimization, and paid search strategies, you’ll be able to climb to the top of Google’s rankings in short …
Continue Reading >> -
Five for Friday: Survived Mobilegeddon? Check Out What Google’s Doing Next
1. Immediate Mobilegeddon Aftershocks – Moz Following the much-anticipated release of Google’s mobile update, a.k.a. “Mobilegeddon,” SEO authority Moz has taken its first look at the immediate aftershocks since the rollout. MozCast Mobile tracked the performance of mobile SERPs across a 10k keyword set over 10 days, but since Google …
Continue Reading >> -
Five for Friday: Twitter Trends, #Mobilegeddon, the State of Moz, and More!
1. Twitter Is Rolling Out Trends with Descriptions on the Web – Marketing Land In an effort to improve engagement with its more casual users, Twitter has made multiple changes to its platform. The most recent has just rolled out on mobile and web, offering descriptions and metrics on trending …
Continue Reading >> -
Survive Google’s ‘Mopocalypse’ with these Tips for Your Mobile Strategy
Google’s new mobile-friendly update, which I originally discussed in my Search Engine Land column, is rolling out this month, and it’s time to put the focus on mobile. But with all this buzz about mobile websites, you may be thinking, “My website looks fine on my smartphone when I pinch …
Continue Reading >> -
Search Influence launches Mobile SEO truck helping businesses with mobile-friendly websites
Internet marketing company launches Web truck, not food truck, in time for ‘Mobile Apocalypse’ SEARCH INFLUENCE PRESS RELEASE – APRIL 1, 2015 New Orleans-based online marketing company Search Influence launched a new twist on the food truck—the Mobile SEO truck to help businesses become more mobile friendly in advance of …
Continue Reading >> -
Pick up the Phone: Google is Calling With A Mobile-Friendly Update
With Google’s recent announcement that mobile-friendliness will be a ranking signal, we have been fielding impressive numbers of emails and phone calls from website owners asking how this affects them. Google has been moving toward rewarding websites that are addressing consumer demand with mobile-friendliness. In the official announcement published on February …
Continue Reading >>