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NOLA: Something to Write Home About
I am not a New Orleans native. I don’t ask how your “momenem” are doing, and I didn’t grow up eating red beans and rice every Sunday. I’m a good ole-fashioned Midwestern girl. I love a good steak, a cold Bud Select, and Cardinals baseball. I’ve been living in New …
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Show Me An Infographic, Mister! New Orleans’ Unique Content Marketing Approach
There’s definitely a story behind New Orleans—the city of festivals. And it’s an insider story you likely haven’t seen online before. For example, what New Orleans tradition includes 822 floats and is 21,000 riders strong? What celebration features more than 130 pyramids of burning logs? When it comes to content marketing, …
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Optimize Your Commute: Influencers Caught Ridin’ Sweaty
At Search Influence, biking to work is not a passing fad (and that’s not just because this is how our CEO Will Scott gets to work). Search Influence riders braved rainy weather conditions last week to ride in support of the 2015 NOLA Bike to Work Week, finishing among the …
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Getting Vocal About Buying Local: How Small Businesses Give the Big Easy its Charm
Some of Search Influence’s online marketing clients are small, local businesses that serve a neighborhood, town or region. To find out how small, local businesses impact a city as well as more about the trendy “buy local” movement, we talked to Mark Strella of StayLocal!. Power to the SMBs The real impact of locally owned, independent …
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Googleplasty: How to Reshape Your Search Results (Part 1)
As businesses grow more in touch with their online presence, it becomes more and more challenging to stand out in the search results of highly competitive markets and areas—and nowhere is this perhaps more true than in the cosmetic medicine industry. First things first, let’s make sure we’re on the …
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Champions in the Field: SI Finishes Strong at its Spring Team-Building Event
Three-legged race. Water balloon toss. Potato sack race. Search Influence. What do all of these have in common? The first ever Search Influence Field Day! This quarter’s team-building event was planned by the Partner Accounts Department, and they did not disappoint. Taking it back to our school days, Influencers were …
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From Search With Love, 007 New Influencers Are On The Case!
Search Influence looks forward to continued growth in 2015! As February comes to an end, we’re excited to welcome our newest Influencers. Adrienne Myers – Junior Account Associate Adrienne recently graduated from Mississippi State University, where she studied marketing and French. She is originally from Covington, but she spent some …
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Three New Influencers to Start Off the New Year!
Sarah Felton – Account Coordinator Sarah is a native to New Orleans and an enthusiastic pet lover (Three cats and one dog that she frequently plays dress up with). She received her bachelor’s degree from Louisiana State University, where she still attends football games in the student section every fall. …
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Behind the Scenes: How Social Media Is Being Used in the Local Film Industry
Unless you have been living under a rock for the past ten years or so (and not just any rock, but one without TV or Netflix), chances are you have watched a movie that was filmed here in New Orleans. The city – and the state as a whole – …
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The Christmas Influence: Coats For Kids Fundraiser Warms The Heart
As the holidays approached this year, I realized I was getting really caught up in gift shopping, party planning, and the usual hustle and bustle. I wanted to do something to help brighten the season for someone who may not have all those same opportunities. After brainstorming with my co-worker, …
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