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Google “My Social Circle” Invading The SERPs
Google Buzz with its “Connected Sites”option is deeper, and perhaps more insidious, than we thought. It appears, that in addition to insinuating itself into Gmail, Gchat and Google’s mobile services, through Google My Social Circle Google Buzz is picking up information from sites listed in your Google Profile and including …
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Unethical Customer Reviews Can Cost You Big
Lifestyle Lift is learning the cost of unethical customer reviews. The New York State Attorney General has reached a $300,000.00 settlement with cosmetic surgery company Lifestyle Lift in response to fabricated consumer reviews. It appears that Lifestyle Lift was directing employees to spend their time in reviewing their own facilities. …
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Reputation Management or Just Good Old-Fashioned Customer Service: What Works Better?
“Markets are conversations”, states the Cluetrain Manifesto, the online reputation managers’ Bible. And if you sell any kind of product or service today, you must be part of the conversation or get left out. In the days before the internet, reputations were built on word-of-mouth (WOM) and reputation management was …
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Joycelyn Elders says it’s OK to Google Yourself
I want to apologize for any juvenile references to follow — my 40th birthday is ~ 6 weeks away and this may be part of my mid-life crisis. Or as my friend Michael, a New Orleans commercial insurance agent, says: “go Google yourself”! Surely you realize Dr. Elders didn’t really …
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