This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.
-
Five for Friday: Pay for Twitter Verification, Snapchat Goes Local, and More!
1. If You Want to Be Verified on Twitter, All You’ll Have to Do Is Pay! – Mashable If you’ve ever tried, you know that getting verified on Twitter is a lengthy process. Twitter does not accept requests for verification, so users just have to wait until the site feels …
Continue Reading >> -
#LocalUp – Making Content The Sexy Part of Social
The presentation below was developed for a joint conference put on by Local University and Moz in Seattle on February 7th, 2015, called LocalUp. My “beat” if you will as a Local U faculty member is Social Media, and given our work with customers of Search Influence, I have always …
Continue Reading >> -
Five for Friday: Beef Up Your Local SEO, Twitter Welcomes Newbies, and More
1. Google’s Domain Registration Service Now Open To All US Residents – Search Engine Journal Google now has a proprietary domain registration service! What’s great about this service is that, like most Google products, it’s fully integrated with Gmail forwarding as well as other goodies provided by Google’s partners – Squarespace, …
Continue Reading >> -
Behind the Scenes: How Social Media Is Being Used in the Local Film Industry
Unless you have been living under a rock for the past ten years or so (and not just any rock, but one without TV or Netflix), chances are you have watched a movie that was filmed here in New Orleans. The city – and the state as a whole – …
Continue Reading >> -
Five for Friday: Is Your Social Media In Good Hands? Link-Dieting & More
1. New Year, New Link Takedown – Search Engine Land As we all know, many sites were put on Google’s naughty list thanks to Penguin’s distaste for bad links. Their next move? Request, request, request. Looking back on 2014, Google certainly got a lot of action. Torrent Freak reports that …
Continue Reading >> -
Five for Friday: Facebook Ads Get a Facelift, Google’s Panda Goes into Hibernation, and More!
1. Tips For Growing Traffic and Revenue Through Keyword Targeting – Search Engine Land It is widely known throughout the tech world that choosing the right keywords is important when trying to draw more attention to your website. Trond Lyngbø discusses how to do this by gathering relevant information, prioritizing your targets, …
Continue Reading >> -
Don’t Be An Advertising Grinch: Grow Your Profits 3 Sizes This Holiday Season
Can you believe we’re already on the verge of December? Are you prepared for the holidays? I’m not asking if you have your Christmas tree (or Hanukkah bush) picked out or if your travel plans are confirmed…we’re talking about advertising, and specifically online advertising. Hopefully, you’ve already adopted online advertising …
Continue Reading >> -
Help! I’m A Cyborg And Nobody “Likes” Me
Technology is redefining human connections, which has made social media a crucial ingredient in any marketing strategy. With many different outlets available used to communicate with your audience, how do you choose the best approach for your business? When sitting behind a computer screen, it is easy to forget the …
Continue Reading >> -
Five For Friday: A Very Twitter Christmas, Facebook Gets Scroogy With Likes, & More!
1. Are Twitter Users the Most Efficient Holiday Shoppers? – MarketingLand Given their 160-character count limit, Twitter users are clearly efficient communicators. And now, we are learning that they are super efficient holiday shoppers as well. The popular social platform released a study highlighting its ability to influence shoppers in their …
Continue Reading >> -
Those Who Do Not Learn From The Past Are Doomed To Have Poor Search Value
If you’re reading this blog you’re probably already aware that Google has been busy updating their algorithms. If you work in the Internet marketing industry you may be on edge, cowering at the very mention of any animal whose name begins with the letter P. Ever since the first Panda …
Continue Reading >>