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Lost about LinkedIn? Here Are 7 Tips for Legal Professionals
LinkedIn was used by 467 million users in 2016. A simple search in LinkedIn showed 384,071 lawyers. Not only are these numbers worth giving LinkedIn some notice, but the B2B and B2C client acquisitions are increasing at rates over 100% each year as well. There is no longer a reason …
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What You Can’t Do On LinkedIn: Hacking LinkedIn and Getting Results
Hypertargeting. Automated bid management. Ad scheduling. We take for granted these social media advertising features available on platforms like Facebook. But, what do you do when these “advantages” are not available on other sites, like LinkedIn? Here at Search Influence, we decided to design some experiments to see if we …
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Up Your Social Media Game With This Handy Reference Guide: The When, How, and Where of Social Posting
Another year, another seemingly endless parade of social media posts gone by. If you haven’t jumped on the social marketing bandwagon yet, 2017 is the year to begin because things are continuing to go up and up. Here are some highlights. 79% of Online Adults Use Facebook The Pew Research …
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Want to Grow Your Medical Practice? Here’s 4 Ways Facebook Ads Can Help
The world is filled with many ways to advertise a product or service. Simply hoping that your message makes its way to the perfect target audience certainly isn’t the best practice to ensure that your medical advertising efforts are a success. For medical professionals, it may be particularly tricky to …
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Three Simple Tips for Optimizing Your Facebook Page
For developing a meaningful online presence, proper management of your social media profiles is essential to any successful marketing effort. There are some very obvious, and important, actions to take: have a snazzy profile and cover photo, publish meaningful content, and engage with potential clients. However, beneath the surface, there …
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Don’t Feed the Trolls Part II: Facebook
Search Influence’s resident troll has returned with the next installment of troll defense lessons. This edition will focus on the Facebook social media platform. Trolls inhabit every single corner of the infinitely expanded world wide web. Social media, forums, news articles, emails, Amazon reviews, and even online video games. The …
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Get More Views on Your Company’s #Facebook Page
The term “pound sign” has become obsolete and even deserving of ironic quotes these days. The “#,” now the almighty hashtag, is generally associated with where it originated: Twitter. The hashtag’s aim was to unify groups of individuals discussing similar topics across the social media platform. However, hashtag usage has …
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Top 10 Search Influence Blogs of 2016
The year 2016 was filled with memes, the Olympics, superhero movies, and the election. You can bet, with over 46% of people now online worldwide, there were plenty of changes to online marketing, too. If you haven’t kept up, here are the top 10 blogs of 2016 to make sure your …
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Search Influence Year in Review: Our Top 10 SEO Blog Posts of 2016
With this year drawing to a close, now is the time to reflect on the year and prepare for a successful and productive 2017. In keeping with this, we’ve highlighted our top SEO blog posts of 2016 to get you extra pumped for your New Year’s re-SEO-lutions. 1. An Update: How …
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Top 10 Search Influence Social Media Blogs of 2016
Everyone loves a good countdown list to finish up the year. We’ve had a lot to be proud of at Search Influence. Get cozy and check out our top 10 social media blogs from 2016! #1. What Happened to Facebook’s 20% Text Grid Tool? Originally published in March, this post …
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